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EarthHero is an online marketplace committed to sustainability and making eco-friendly choices easier for everyone. Founded in 2017, they offer a wide range of products across various categories, from personal care and home goods to apparel and outdoor gear, all carefully vetted for their environmental and ethical impact.
Here's a breakdown of what makes EarthHero stand out:
Mission: To ignite positive change and inspire a global movement toward a sustainable future by providing individuals with the tools, ideas, and resources needed to take action and reduce emissions. They aim to empower people to improve lives, protect the environment, and create a brighter future for the planet.
Values & Principles: EarthHero operates on a strong set of values, emphasizing:
- Sustainability: Prioritizing products made from sustainable materials, with responsible manufacturing processes and consideration for the product's end-of-life.
- Transparency: Vetting their partners and providing information about product origins and environmental impact to empower conscious consumer choices.
- Ethical Sourcing: Ensuring products are made with fair labor practices and safe working conditions.
- Community: Fostering a community of conscious consumers and providing educational resources for sustainable living.
- Giving Back: Partnering with non-profit organizations and environmental initiatives to support conservation efforts.
- Non-partisanship: Focusing on climate action without engaging in lobbying activities or promoting any specific political stance.
How they operate:
- Curated Selection: EarthHero carefully selects products based on their 5-Pillar Sourcing Methodology:
- Materials and Ingredients: Prioritizing organic, renewable, recycled, and upcycled materials.
- Company Responsibility: Assessing company-wide practices like energy sourcing, labor treatment, and manufacturing.
- Give Back: Featuring brands that support communities and the environment.
- Packaging: Favoring recyclable, biodegradable, or minimal packaging.
- Sustainable Lifestyle: Evaluating how products help consumers live more sustainably.
- Certifications and Memberships: EarthHero demonstrates its commitment through certifications like Certified B Corp (balancing profit and purpose), 1% for the Planet (donating 1% of annual sales to environmental causes), and Climate Neutral Certified (committing to net-zero carbon emissions).
- Community Focus: They actively engage with their audience through educational content, building a network of like-minded individuals.
- Accessibility: They strive to make sustainable shopping easy and accessible for everyone.